Sony BRAVIA 43 SMART Ultra HD 4k LED TV 900Hz X-Reality Pro

Take your viewing into an exciting era. 4K images contain over 8 million individual pixels - that's four times more detail than Full HD. Immerse yourself in 4K movies and dramas from a huge choice of 4K content today. The powerful 4K Processor X1 brings stunning picture quality to whatever you're watching. Every source is intelligently analyzed and upscaled to its best 4K resolution, from TV broadcasts, Blu-ray Discs, DVDs, or even 4K internet videos. You'll enjoy incredible 4K images with stunning clarity, more lifelike colors and sparkling contrast. Discover a thrilling world of extraordinary clarity. Every single pixel is upscaled beautifully by the most powerful 4K picture processing technology ever. Individual parts of each scene are analyzed and matched with a special image database that independently addresses texture, contrast, color and edges. The difference is clear with supremely lifelike detail, whatever you're watching.